In Dubai, vehicle stickers are a famous way to promote business and personalize cars. There are strict regulations to ensure whether the stickers are placed safely and legally. If you are using the car sticker for branding, decoration, and advertising, you must know the rules set by Dubai Road and Transport Authority (RTA). The rules set by RTA are:
The most important rule in Dubai is that vehicle stickers should not block the major parts of the vehicle, such as the license plate, window, or light. RTA says the license plate should always be visible for identification purposes. Stickers that would block the vision of the drivers are strictly prohibited. Similarly, the stickers in the window should also not affect the vision of the driver.
The business uses vehicle stickers or wraps for advertising and branding; the RTA requires approval to ensure the design aligns with all the safety standards. Stickers promoting a business should be professionally designed and should avoid restricted languages, images, and materials that are against the advertising law of Dubai. Approved size and placement should be followed to avoid distractions and maintain road safety.
Dubai has strict guidelines when it comes to the content of vehicle stickers. Advertisements or messages that are harmful or against the laws are strictly banned. The contents using offensive language, restricted images, and statements that could create conflicts are strictly prohibited by RTA. It is also important to make sure that the content matches with Dubai’s culture
RTA enforces penalties for the violation of vehicle sticker regulation, ranging from fines to temporary removal of vehicles. In some cases, the business also has to face penalties when the branding is inappropriate or offensive. RTA conducts regular inspections on vehicles, and even traffic police can issue fines if vehicle wraps are found in violation of the guidelines.
If the business no longer needs the stickers, they must be removed properly without damaging the vehicle paintwork. Failure to remove old paint properly would result in fine, and it looks messy and may cause issues in inspections and registration. If the sticker is removed, even the gluemark should be professionally cleaned to avoid damaging the vehicle surface
By following these guidelines and regulations set by the Dubai Road and Transport Authority (RTA), a business can ensure that their vehicle branding is legally safe and effective. If you are personalizing your vehicles or using vehicles for commercial advertising, following placement, design, contents, and safety rules will help you to avoid fines and other impacts.
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